Velocity Vice President Guest Lectures at Loyola University

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Our Vice President, Kevin Conway, was invited to be a guest lecturer in Dr. Todd Bacile’s Electronic Marketing class at Loyola University New Orleans College of Business. Velocity has been working with Dr. Bacile to prepare future marketing students for the ever-evolving digital landscape. Based on our input, his Electronic Marketing Class has been re-designed to also train marketing students to be Google AdWords certified. The class focuses on search marketing, but it also dives deep into social media marketing. Conway had the chance to speak with the students about the importance of mastering digital marketing technologies. Mr. Conway said, “The …

Responsive Web Design Benefits | Velocity Agency | New Orleans

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Mobile traffic has been a concern ever since the first mobile browsers came out, which could display links and small images on mobile phones. Today, Responsive Design has taken over and a new wave of improvements to mobile websites is underway. Modern websites can automatically fit any size of display and arrange content accordingly. Responsive design enhances the user experience and creates a perception that they are custom-designed for any device: tablet, smartphone, laptop, or desktop computer. Some companies/brands, however, don’t fully understand the benefits of responsive design. Generally, this is due to a decision maker’s lack of understanding the …

Baggett McCall New Video Production | Velocity Agency | New Orleans

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  Baggett McCall Injury Attorneys have been a long time client, and we’ve helped shape their brand in the Lake Charles community. Through well-crafted testimonials, we increased the firm’s brand awareness and reputation. By introducing each lawyer’s story to the local community, we were able to get in touch with their prospective customers at a more personal level. After a year of the original campaign, Baggett McCall now enjoys better brand visibility and great reputation at the national level along with measured results and an increase in overall business. So what was our next step? Show their customers what they …

An Intern’s Summer Experience | Velocity Agency | New Orleans, LA

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Upon receiving the news that I would be spending my hot summer days in an advertising agency in New Orleans, my mind began racing what my first day at Velocity would be like. I have to admit I did my fair share of web stalking and even going as far to check out the clients that were scattered all around Velocity’s website. I was impressed but unsure of what the next few months would hold. As an intern you aren’t exactly in a position to request a job in an office, however this company was smart enough to highlight the strengths …

Carebacks teams up with Velocity Agency for national press coverage| Velocity Agency | New Orleans

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Velocity Agency teamed up with Susco Solutions to get their new app, Carebacks, national press coverage before this past Memorial Day weekend. Within 24 hours of our first press release, the Huffington Post published this story on their website. Other local news stories followed thereafter. Susco Solutions has been hard at work developing the app, which is already available on mobile browsers and the android market. Carebacks is coming soon to iOS. The app allows users to securely connect their credit card numbers to their profiles, and make donations to those they meet and want to help. The online transaction …

From Intern To Full Time, In No Time | Velocity Agency | New Orleans, LA

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It’s that time of year again, juniors and seniors at colleges everywhere are researching businesses across the city, pining for internships. Getting that foot in the door isn’t easy, and once you have it there, the work only gets harder. Here are some simple tips to landing an internship, and turning it into the start of your career. Find local job searching sites. The web is a big place, and can leave you feeling overwhelmed and confused when searching for work. If you know what city you want to intern in, try googling local job search sites before you go …

Your Definitive Guide to the Grammys in 2014: The best ways to watch it, The Performers, and the Presenters

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Every year the Grammy’s come and anxiety mounts as artist and fans alike anticipate receiving the one of the most coveted awards in the Music Industry. This year, the Grammy’s will be held on Sunday, January 26th 2014 at 8pm in the Staples Center. However, if you want to watch the entire ceremony, don’t have cable, or only want to view the acts and awards you care about let this page be your guide. The event is always highly watched and therefore has a ton of commercials. If your like most people and don’t want to watch the whole event, …

Leadership 101

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Last week, I traveled to sunny Orange County, California to attend a 5 day conference devoted to Leadership. While I have always considered myself pretty fearless in taking charge in any situation, I also realize that there is always room to grow, and in order to remain competitive, you must constantly work to refine your talents. Lucky for you, I have put together cliffs notes of the top three qualities that define a good leader which were in some way interjected into every lesson taught throughout the conference. While some of these sound like no-brainers, they are actually quite difficult …

Velocitiff: A Beats Inspired Story

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I’m a man of simple tastes.  I spend most of my days in my usual routine: I wake up, eat breakfast, read The Advocate, then put on my Beats by Dre headphones and take off to my 8-5 job.  It didn’t occur to me that others don’t share this same experience until I came across a little article on Velocity’s blog yesterday. Let’s get right down to it – I’m an audiophile.  I’ve never worn headphones that cost less than $200.  I’m a New Orleans musician.  I’ve spent some crucial time in the studio with legends such as Ke$ha and …

New Orleans Saints And Fans Witness Believe Banner Fly Over

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On the morning of Wednesday, January 8th, Facebook, Twitter, Saints forums and local news stations started chatter about a banner flying over Metro New Orleans that simply stated “Believe.”   It turned out that local car dealer, Ronnie Lamarque of Lamarque Ford, was behind the sponsorship of the banner. Although the “Believe” banner campaign is part of a larger television campaign for the dealership (currently running through the NFL Saints football season), the idea behind the banner was to bring the community together as one voice and to rally the New Orleans Saints and fans for this Saturday’s game against …