Building A Strategic Marketing Plan

CREATIVE

Creativity is a phenomenon whereby something new and somehow valuable is formed. The created item may be intangible or a physical object.


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Scripts
A great brand video, movie, or commercial starts with a great video script. Voiceover, music, visuals—these devices can enhance your story, but that story needs to be written out and on paper first. For that reason, there’s a great deal of responsibility at this stage of the video production process. The saying goes that practice make perfect; the good news is that Velocity Agency has years of practice writing exceptional scripts for all types of production.
Web Page Copy

Your website content should do more than just present information. It needs to engage the reader, boost your search engine rankings and reinforce your brand. Writing web page copy may seem like a simple task, but at Velocity we know that strategy is important. By using specific keywords, phrases, objectives Velocity is able to entice the consumer to read on and relay your company’s message in a concise yet interesting manner.

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Blogs
Blogs by nature make them an asset to business owners and ideal for marketing because they provide new content that continuously draws consumers back to the host website and offer a way for customers and businesses to interact on a more personal level. At Velocity, the blogs that we publish on client websites provide pertinent information about the company and their field of expertise to consumers and highlight specific call-to-action that drive visitors to become leads.
Print Pieces

The most effective marketing strategies feature a mix of print and digital materials. Though most of your business may take place online, having a tangible marketing piece to hand to prospective and existing clients allows your brand to stand out on and offline. Print pieces can be anything from stationery to banners. The designers at Velocity Agency will create a product that is unique, inventive, and easily recognized by your consumers.

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Organic Social Media
Executing a successful organic social media campaign often requires a lot of strategy in the early stages to come up with ways of keeping customers engaged as well as coming up with shareable original content, while also featuring varied content collateral. By utilising multiple creative minds at Velocity, our social media team is able to build a lasting relationships with consumers, ultimately driving traffic to client websites.
Instructional Guides

Let's admit it, we could all use some guidance at different points. When it comes to dealing with a product(s), consumers may not understand the right way to utilize it. Why not show them the right way? Our team at Velocity not only focuses on your product, we engage with your product to learn for ourselves and then correctly explain to consumers how and why to use your product. From live webinars to cooking shows, we’ll help guide the way.

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