MySpace Starts #TBT Campaign: Will It Work? | Velocity Agency

Myspace is giving long-time social media users the ultimate “throwback Thursday” experience. The aged network has been trying to reach a new audience and take back their old one for almost 10 years, and are using your old, embarrassing MySpace photographs to do it. “Myspace has been reaching out to connect past users to re-engage them through personalized experience,” a spokesperson for MySpace stated in an interview with Mashable. The site, which hit peak popularity in the early 2000’s are now e-mailing former MySpacer’s decade old photos of themselves labeled “the good, the rad, and what were you thinking?” with …

Carebacks teams up with Velocity Agency for national press coverage| Velocity Agency | New Orleans

Velocity Agency teamed up with Susco Solutions to get their new app, Carebacks, national press coverage before this past Memorial Day weekend. Within 24 hours of our first press release, the Huffington Post published this story on their website. Other local news stories followed thereafter. Susco Solutions has been hard at work developing the app, which is already available on mobile browsers and the android market. Carebacks is coming soon to iOS. The app allows users to securely connect their credit card numbers to their profiles, and make donations to those they meet and want to help. The online transaction …

Marketing Changes with Society | Velocity Agency | New Orleans

It may not be the Royal Wedding, but it could be a close second. As ABC’s hit comedy-series “Modern Family” gears up for it’s second leg of a part-2 season finale May 21st the marriage ceremony between characters Cam (played by Eric Stonestreet) and Mitch (Jesse Tyler Ferguson) allows the union of the partners to become official. Co-creator of the series, Christopher Lloyd, told USA TODAY in an article about the show’s nuptial, “Something like this 10 years ago would have made a splash. It will jar some people but hopefully the much more prevalent reaction will be ‘oh that …

Pin it to win it, Pinterest’s Value on the Rise | Velocity Agency | New Orleans

Pinterest has made it to the big league of social networks! Last Thursday the four-year old company announced it’s raised investment of $200 million that now puts the scrapbook-like site valued at an unbelievable $5 billion. Needless to say, procrastinating college females are not surprised. Regardless of the small revenue Pinterest generates, the site seems to be climbing in the eyes of venture capitalists. Given the risen value of 32 percent of the company from just seven months ago- we have to agree. One of the reasons Pinterest attracts so many users is the concept of “doing” behind the network. …

Getting Started with Local SEO | Velocity Agency | New Orleans

Whether you are a new SEO employee in your company or a local business owner trying to get on search engines to stand a chance against your competitors, this brief introduction to local SEO can be beneficial to anyone committed to entering the local market. To begin, let’s address some quick characteristics on how search engines rely on local SEO. Basically, search engines rely on local content that release a signal to notify search engines of that location being specified and in turn, search engines read this and index, or apply, the information accordingly using a unique algorithm. There are …

“When I grow up, I want to be just like Facebook.” -Twitter

It’s that time again — the social media gods got restless and decided to change the way we use Twitter; this time, making it look more like Facebook than ever. At first I didn’t like the new Twitter, but in the name of progress (and this blog), I tried it out. A few hours into the change, it kind of grew on me. Here’s what’s new: Twitter’s new layout allows users to choose a cover photo which is practically identical to the Facebook profile page. Check out Michelle Obama’s page to see an example @FLOTUS Although the cover photo feature makes …

Be Careful What You Hashtag For…| VELOCITY AGENCY | NEW ORLEANS, LA

Someone call Olivia Pope. NYPD’s got a scandal on its hands. There is no question about it. Marketing has expanded a great deal to include social media. Most companies already know this and have taken to Facebook, Twitter, and other social media outlets to increase their Internet presence, search engine optimization (SEO), and improve their Google score. When Vice President Joe Biden’s Instagram account became known, it picked up a whopping 122,000 followers—not only because the account posted a selfie of Biden with President Barack Obama but also because the account caught the attention of Buzzfeed, a news and entertainment …

Universal Analytics Reaches Prime Time with Tracking Changes

Roll out the red-carpet, Google’s Universal Analytics has left beta and has already begun changing the way visits to our devices are tracked. Since the introduction of Universal Analytics in 2012, Google has been hard at work looking at additional means for marketers to track user engagement with their websites to increase conversions. Last week Google, doing what they do best, unveiled a consolidated view for tracking user engagement on separate devices in one easy to see report. How it works? In the digital age, it’s safe to assume that a large part of your target market utilizes multiple channels …

Google’s ‘Shelfie’ Prank Becomes Latest Feature | Velocity Agency | New Orleans, LA

Following Popularity of April Fools Feature, Google Releases ‘Shelfie’ April Fools: the day for pranksters rolls around every April 1st, evoking joy or dread, depending on whether or not you’re a lover of schadenfreude. Never one to be outdone by others, tech-giant Google launched a salvo of its own pranks last Tuesday. Between transforming Google Maps into an augmented reality game of Pokémon and the invention of the Magic Hand, a device that lets mobile users text and surf the web on their tablets and phones without lifting a finger, the company made a huge splash. “Shelfie” Prank Becomes Permanent …

Free Office Online: Microsoft’s New Strategy | Velocity Agency | New Orleans, LA

A couple of years back my colleagues and I were discussing the importance of Google’s entrance into the cloud services space, and how their new service, Google Docs, would benefit small businesses and individuals. The proposition was simple: give us a bit of your personal information by signing up for a GMail account, and we’ll let you create, edit and share documents à la Microsoft Office. Initially, the sentiment was that such an underpowered, cloud-only productivity software wouldn’t meet the needs of consumers. That sentiment WAS correct. Fast forward seven years, Google Docs has grown and now integrates many of …