In today’s hyper-connected world, distractions are a constant. From the notifications on our phones to the pings on our desktops and the vibrations on our smartwatches, we are perpetually interrupted. This is the cost of our digitally integrated lives, where we can stream TV, video call friends, and find the nearest coffee shop simultaneously. Welcome to the era of the Impulse Generation. Defined not by age but by shared behaviors, this generation relies heavily on digital devices for instant information. For marketers, particularly in the bustling New Orleans area, this poses a significant challenge. The demand for immediate gratification and …