GRaphic of an AI brain and a customers mobile phone

Navigating AI-Driven Marketing Trends

The advertising and marketing landscape is rapidly evolving, driven by advancements in artificial intelligence (AI). As these technologies reshape strategies, enhance customer experiences, and boost campaign effectiveness, partnering with an agency that helps you navigate these changes is essential for maximizing campaign efficiency and achieving superior results. Velocity Agency stands at the forefront of this transformation, guiding businesses through the intricacies of AI-driven marketing trends. Personalized Marketing at Scale One of the most significant benefits of AI in advertising is its ability to deliver personalized experiences at scale. Velocity Agency leverages AI to analyze vast amounts of data, understanding consumer …

christmas storytelling marketing

All About Christmas Storytelling Marketing | Velocity

Christmas Storytelling marketing is the most popular way to reach your audience during the Holidays. During the Holidays, it’s much more important to tap into the emotions of your audience rather than launch a exclusive sale. Save your sales and discounts for Black Friday and Cyber Monday every year. Christmas is about pulling heart strings and turning your customers into fans. Velocity Agency loves a good story, but that’s not the only reason why we utilize storytelling marketing. The Holidays are supposed to be fun where we feel happy and connected, but the holidays can also be lonely, stressful, disappointing. …

halloween marketing

Velocity Agency Has the Halloween Marketing Professionals!

Are you looking for Halloween Marketing Professionals? Just last year, Americans spent a whopping 8.4 billion on Halloween. This is not news for corporations with brands spending millions of dollars every year on Halloween inspired marketing campaigns. The spooky season has become just as big as Christmas or the super bowl. Here at Velocity Agency, we love to come up with holiday-themed marketing campaigns and when it comes to inspiration, we look all around us. Here are six Halloween marketing campaigns that proved to be largely successful. Snickers: Horseless Headsman Snickers conquered Halloween with the famous horseless headsman concept. A …

web designer in metairie

Looking for a Web Designer in Metairie? Meet Marcy Hooper!

Are you looking for a web designer in Metairie? Let us introduce you to Marcy Hooper!  Marcy has found her way back to Louisiana after living many different places including: Baton Rouge; Portland, Oregon; Iowa and Minneapolis. Marcy grew up wanting to be an artist and an archeologist and was a huge fan of Indiana Jones. After going to LSU for two years for Archaeology, she then found that her passion was in Digital Art. Marcy attended SLU and received her Bachelor’s in Fine Arts for Digital Art and the rest was history. “I still like doing my own art. …

direct mail

Direct Mail Advertising Isn’t Dead

One big urban legend for marketers and business owners is that direct mail is dead, however it is not just alive, but direct mail could be considered superior to other marketing channels.  In its response rate report, the Direct Marketing Association (DMA) found that direct mail achieves a 4.4% response rate, compared to 0.12% for email. Overall, the DMA found direct mail’s response rates are anywhere from 10 to 30 times higher than that of digital. Consumers are often overwhelmed with cluttered inboxes and are more receptive to direct mail which arrives on a much less-cluttered channel. Even junk mail …

blogs

How Blogs Help SEO

Every popular company has a blog these days. In fact, you are reading a blog right now! However, capitalizing on their blog content to maximize SEO (search engine optimization) results. Here at Velocity Agency, we have a team with an experienced SEO manager and copywriter that will push your brand to success. If your company does not yet have a blog you might be lacking in SEO juice! Here are seven ways you can improve your blog. Create a Compelling Name for Your Blog Depending on your brand, coming up with a compelling name for your blog is an optimization …

birdseye view of a pothole with water in it and reflecting downtown

Top 5 HOTTEST HOLES

IT’S THAT TIME OF YEAR AGAIN! The 2018 SINKHOLE de Mayo’s “HOTTEST HOLES OF 2018“ results ARE FINALLY HERE… and VELOCITY AGENCY has exclusively been given the results. We know you’re on the edge of your seats so without further adieu, here are your HOTTEST HOLES OF 2018: 5. DIRTY SANCHEZ. Jose “Dirty” Sanchez made the cut this year with his devil-may-care attitude, laid-back style and reputation for getting down-n-dirty.     4. LOS POLLOS HERMANOS. These “Chicken Brothers” first came on the scene when we met them on the hit AMC series Breaking Bad. After both characters were aptly …

Mardi Gras social media graphic

Mardi Gras 2018 Goes Mobile

Mobile apps have revolutionized the way that we do everything. From ordering food to getting a ride, and getting a dog walker – everything can be done right from your phone! Mardi Gras is an especially exciting time of year. However, not all the moments of Mardi Gras are fun. Getting stuck in traffic, hunting down a parking space, and a spike in car accidents can put a great deal of stress on parade goers. Fortunately, mobile apps and websites have changed the way we do Mardi Gras too. Mardi Gras New Orleans Website This website has all the information …

Mardi Gras and Digital Marketing

Mardi Gras and digital marketing go hand in hand in New Orleans. By now, you’ve probably eaten more king cake than you ever imagined and have already put the pieces of your costume together. For many of us here in New Orleans, our events on Facebook are filled to the brim through Mardi Gras day. The world of social media has revolutionized the way we experience Mardi Gras. It has done this through apps that show the parade routes and events shared with various social media platforms. For those of us who would rather sit at home and experience it …

Velocity Agency Recognized As One of the Top PPC Agencies in New Orleans

Recently, Velocity Agency was recognized as one of the top PPC agencies in New Orleans by UpCity! UpCity describes Velocity Agency as “one of the most reputable, and commendable partners providing paid search and digital advertising services for small and medium-sized business.” We are incredibly proud of this great honor and to be one of the top pay per click advertising agencies in New Orleans!We know that Google pay per click advertising is one of the best ways for our clients to get their name and brand out into the market and are proud to be recognized for the hard …