Desktop,,laptop, and Ipad showing same business website design

Unlock Your Site’s True Power: Website Design, Function, and ROI

In today’s digital landscape, a website is no longer a luxury but a critical component of business success. To ensure your website attracts customers, communicates your brand effectively, and drives conversions, consider these essential factors. Understand Your Audience: The Foundation of Success Having a deep understanding of your target audience is essential to the success of your website. To truly resonate with your visitors, it’s important to create detailed buyer personas that go beyond basic demographics. These personas should encompass your audience’s needs, preferences, challenges, and motivations. You can tailor your website’s design, content, and functionality to meet their expectations …

The blue facebook liking icon in alternating patterns of up or down

Liking Isn’t As Instant As It Used To Be

   Instagram has announced that it will hide likes for “some” users in the United States, its CEO Adam Mosseri said on Friday, November 8th. In an attempt to stamp down on competitive pressure on the platform, like counts won’t be displayed to followers anymore and won’t appear in the public feed. Instagram is not getting rid of likes altogether. As a user, you will still be able to see how often a post has been liked. Here are the questions we’ve received so far, with answers below: Why is Instagram doing this? Mosseri has said the change is …

Marketing meme

Meme Marketing Is Here to Stay

What is a Meme? You’ve probably heard this word being thrown around, particularly in the social media realm, but what does it really mean? By definition, a meme is an image, video, or phrase with text then shared across social media. Typically, memes carry a hidden meaning referring to something socially or culturally relatable. Studies have shown that a person typically spends over two hours per day on social media, constantly surrounded by content, including eye-catching memes. This is an enormous, ever-evolving market that advertisers would be foolish not to tap into. Why Use Memes? Memes have the ability to …

2018 American Excellence Award

Velocity Agency receives 2018 American Excellence Award

Here at Velocity, we strive to hold the highest standards in the industry. From our start in 2012, we have worked extremely hard to be the best in the business! We are so proud to receive this award from the US Institute of Trade & Commerce!     “March 8th 2019 –  Velocity Agency has been selected for the 2018 American Excellence Award amongst all its peers and competitors by the US Institute of Trade & Commerce (USITC). Each year the USITC conducts business surveys and industry research to identify companies that have achieved demonstrable success in their local business …

Welcome to The Newest Velocity Agency Intern, Aidan!

Velocity Agency is a great place to become a well-rounded individual in the world of digital marketing. We have had the pleasure of having talented interns in and out of our office and hope to provide enriching training to young professionals that are still in college. This blog comes to you from Aidan, our newest intern, who has already begun our office’s favorite past-time: teasing our digital marketing manager Moe! “I started working at Velocity in the last week of May, and at the time of writing this, I have just finished my second week. Already I have learned so much …

changes for facebook

Big Changes for Facebook

Have you heard of the changes for Facebook?   A data firm with ties to President Donald Trump’s 2016 campaign has reportedly accessed information from 50 million Facebook users without their knowledge, might have kept that data even after Facebook told the company to delete it. Because of the outrage, Facebook has vowed to make the following changes. Awareness Facebook does want to be more transparent about which apps can see your information. Within the next month, Facebook will promote its settings page that lists the apps that have access to your account. When you log into services like Tinder …

blogs

How Blogs Help SEO

Every popular company has a blog these days. In fact, you are reading a blog right now! However, capitalizing on their blog content to maximize SEO (search engine optimization) results. Here at Velocity Agency, we have a team with an experienced SEO manager and copywriter that will push your brand to success. If your company does not yet have a blog you might be lacking in SEO juice! Here are seven ways you can improve your blog. Create a Compelling Name for Your Blog Depending on your brand, coming up with a compelling name for your blog is an optimization …