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The Effect of Color in Logo Design
Do you notice anything about these logos? All of these restaurants incorporate Black, White, Red, and Yellow in their logo design. When it comes to identifying your brand, your logo is probably the first thing your customers will think of. There is a narrative and message that needs to be communicated through your logo, and although many logos are designed in black and white, they are quickly changed with color to convey a message. Human beings love colors. In Kindergarten, all children want to have thebiggest box of crayons or colored pencils. As we grow older, colors convey messages, evoke …