Advertising Agencies & Your Business: An Important Relationship

SethProfessional Development, Velocity News Leave a Comment

 

Velocity ProductionWhen you think of your business’s advertising needs you might find yourself thinking about graphic design, print advertising, and TV commercials. However, it’s near impossible to obtain a high level of any of those things if you don’t have a good relationship with your advertising agency.

“The benefit of having a long term relationship with a trusted production partner like Velocity, is that it offers us peace of mind that the show will consistently be well-produced…”

The relationship between a business and the team that handles their advertising is almost as important as the actual advertising materials produced. Just think about it. If you had a choice between an advertising agency that only communicated with you via email and one that had the opportunity to meet you in person, come to your shop, and stand by your side as you grow, which would you choose?

Ann Wills Public Relations knows a little something about the benefits of having a long term personal relationship with an advertising team. Ann has been partnered with the advertising and production team at Velocity Agency for over four years. If you ask Ann, she will tell you that there are some real positives in having a long term relationship with the people she trusts to produce her show, “The benefit of having a long term relationship with a trusted production partner like Velocity, is that it offers us peace of mind that the show will consistently be well-produced; knowing they will treat our guests as well as we treat our guests; and that they will continually strive to meet and exceed our high standards and expectations.’  

One of Ann’s clients is the United Health Foundation. Since 1999, the United Health Foundation has been helping to improve the health and health care of communities all around the world. In 2012 Ann brought the foundation’s television show “Community Health Heroes” to Velocity Agency and she hasn’t looked back since.

“…they will treat our guests as well as we treat our guests; and that they will continually strive to meet and exceed our high standards and expectations.”

The show, which shoots on Velocity Agency’s own stage, serves as an example of the agency’s impressive ability to produce high quality content from within its own walls. Perhaps, more importantly the show represents what can happen when you have trust between a business and a marketing agency.

No matter if you’re actively looking for a new agency or just looking to see what other options are out there, it is important that you talk with whomever you choose so that you can feel confident in the people who are going to run your advertising campaigns.

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