Advertising Agencies & Your Business: An Important Relationship

SethProfessional Development, Velocity News Leave a Comment

  When you think of your business’s advertising needs you might find yourself thinking about graphic design, print advertising, and TV commercials. However, it’s near impossible to obtain a high level of any of those things if you don’t have a good relationship with your advertising agency. “The benefit of having a long term relationship with a trusted production partner like Velocity, is that it offers us peace of mind that the show will consistently be well-produced…” The relationship between a business and the team that handles their advertising is almost as important as the actual advertising materials produced. Just …

Caring is Sharing: 4 Tips To Getting Content Shared

SethSocial Media Leave a Comment

As a marketer, I am constantly immersing myself in blogs, articles and guides in order to keep up with the ever changing online landscape. As a social media director, I am always on the lookout for the holy grail of social: how does your content get shared by others? Bombarded with How-To’s and vague promises, I decided to ask a more relevant question: why do we share? Sharing is not new, it’s human nature. Even before the days of Internet and social platforms, we shared relevant and important information through various mediums.The only thing that has changed is that we …