Ideas
in Motion

Featured image for “Generation Z: What to Know When Devising Your Holiday Marketing Plan”
Dec / 2017

Generation Z: What to Know When Devising Your Holiday Marketing Plan

Just when you have figured out how to appeal to millennials, there’s a new generation in town: Generation Z. Currently, Generation Z is made up of ages 2 to 19.…
Featured image for “All About Pinterest Marketing”
Nov / 2017

All About Pinterest Marketing

Pinterest has helped you make tons of delicious meals, complete DIY projects, and throw great parties but many people miss the mark entirely when it comes to Pinterest marketing. Just…
Featured image for “Holly Jolly Holiday Marketing”
Nov / 2017

Holly Jolly Holiday Marketing

The holiday season has crept on us again. It’s crunch time in the marketing world! If you haven’t done much so far – fear not! At Velocity Agency, we have…
Featured image for “Video Marketing on Social Media”
Nov / 2017

Video Marketing on Social Media

The most important strategy in content marketing today is video on every social platform. If you don’t implement a social media video strategy for your accounts, then you will come…
Featured image for “Starbucks is No Longer Seeing Red”
Nov / 2017

Starbucks is No Longer Seeing Red

It’s the time of year when the flavors of fall fade away, and peppermint mochas beckon consumer to get holly jolly. A significant signaling of the holidays is Starbucks’s red…
Featured image for “Surviving Black Friday and Cyber Monday”
Nov / 2017

Surviving Black Friday and Cyber Monday

Not long ago, Black Friday was a one-day event. Now, Black Friday sales seem to last an entire season. Brands launch sale days in advance and stretch out the holiday…
Featured image for “Public Relations Managers”
Nov / 2017

Public Relations Managers

Superheroes in Disguise Public Relations is a strategic communication process that builds mutually beneficial relationships between organizations and the public and is commonly shortened and referred to as PR. A…
Featured image for “Marketing Lessons from the Pumpkin Spice Latte You Can Sip On”
Oct / 2017

Marketing Lessons from the Pumpkin Spice Latte You Can Sip On

Fall is officially here and you’ve already felt the effects of fall fever. You have moved your sweaters to the front of your closet, you passed a pumpkin patch on…
Featured image for “Learning About Storytelling from Found Footage Films”
Oct / 2017

Learning About Storytelling from Found Footage Films

The Blair Witch Project is still one of the most beloved horror movies of all time. On a budget of $60,000 and a grossing of $248.6 million, other filmmakers took…
Featured image for “Google’s and Facebook’s Mistakes Following the Las Vegas Massacre”
Oct / 2017

Google’s and Facebook’s Mistakes Following the Las Vegas Massacre

You’ve heard it over and over again no matter how much you’ve tried to ignore it: fake news. Fake news is used to describe a political story which is seen…
Featured image for “Pushing Forward in Smartphone Marketing”
Oct / 2017

Pushing Forward in Smartphone Marketing

All Smartphone users are starting to notice something strange about their phones. You leave work on a regular workday; your phone alerts you that you are 12 miles from home…
Featured image for “The Effect of Color in Logo Design”
Oct / 2017

The Effect of Color in Logo Design

Do you notice anything about these logos? All of these restaurants incorporate Black, White, Red, and Yellow in their logo design. When it comes to identifying your brand, your logo…