YouTube computer graphic

YouTube Advertising & Your Brand

Everyone knows YouTube. You’d have to be living under a rock not to. People spend hours watching an array of content including music videos, tutorials, and so much more. Since the first video upload in 2005 to today, YouTube has become a global phenomenon. So much so, in fact, consumers now watch over 1 billion hours of YouTube videos a day, that’s more than Netflix and Facebook videos combined. With all this content being pushed out in front of so many people, it seems this would be a great medium for advertisers to get their brand out, right? Correct! Advertisers …

halloween marketing

Velocity Agency Has the Halloween Marketing Professionals!

Are you looking for Halloween Marketing Professionals? Just last year, Americans spent a whopping 8.4 billion on Halloween. This is not news for corporations with brands spending millions of dollars every year on Halloween inspired marketing campaigns. The spooky season has become just as big as Christmas or the super bowl. Here at Velocity Agency, we love to come up with holiday-themed marketing campaigns and when it comes to inspiration, we look all around us. Here are six Halloween marketing campaigns that proved to be largely successful. Snickers: Horseless Headsman Snickers conquered Halloween with the famous horseless headsman concept. A …

direct mail

Direct Mail Advertising Isn’t Dead

One big urban legend for marketers and business owners is that direct mail is dead, however it is not just alive, but direct mail could be considered superior to other marketing channels.  In its response rate report, the Direct Marketing Association (DMA) found that direct mail achieves a 4.4% response rate, compared to 0.12% for email. Overall, the DMA found direct mail’s response rates are anywhere from 10 to 30 times higher than that of digital. Consumers are often overwhelmed with cluttered inboxes and are more receptive to direct mail which arrives on a much less-cluttered channel. Even junk mail …

digital marketing

Shaping the Future of Digital Marketing

Velocity Agency was recently recognized as one of the top digital marketing agencies in the country by the Silicon Review. A New Orleans-based Digital Marketing Firm, Velocity specializes in techniques, strategies, and branding initiatives that engage and influence their clients’ customers on every screen: smartphones, tablets, desktop computers, televisions, outdoor, and experiential. With a sophistication that grows almost daily alongside technological advances, Velocity Agency has the ability to create custom software solutions for clients and design advertising campaigns that can be tracked, analyzed and adjusted for the highest efficiency and highest rate of return on the client’s investment. The kind …

The Pets of Velocity Agency

Do you love pets? You’ve met all the humans of Velocity, but now it’s time to meet the Veloci-dogs! In honor of National Dog Day, we thought we’d introduce you to our favorite furballs!   Layla Sutton, Social Media Manager “This is Brother! I named him this because I have a younger brother who lives in VA that I am really close to and when I moved to New Orleans it was hard to not live in the same area as him. I got him in January when he was 6 weeks old so that I would have a walking …

Juliana Joins Us!

Here at Velocity Agency, we’re always moving and growing, but we always find time to welcome our newest members. Now we welcome our newest web designer Juliana Katz! Juliana comes to us from Rio (as in Brazil, yes that Brazil) with a BA degree in Communications with an emphasis in Advertising and Marketing. Even before coming to the United States, she quickly developed plenty of skills in user experience, user interactions, and coding and developing websites. Her love for web design and interacting with customers on social media platforms shine through her work.  Juliana soon earned the title of Art …

Never Fear! Lindsay is Here!

We just never seem to stop growing here at Velocity Agency. Today, you get to meet Lindsay Kornick, our latest copywriter! Lindsay was born in Chalmette, Louisiana, making her a proud member of the “Chalmation Nation” as her parents call it. She graduated from Mount Carmel Academy in 2012 and later earned a degree in English and Digital Media Studies at Tulane University. Since then, she has worked as a freelance writer covering subjects ranging from TV reviews to national events to what Kim and Kanye have been up to on the weekend. She’s just that experienced! Nowadays, Lindsay spends …

Chasing the Dream

  I guess the phrase should really be another day, another new employee to celebrate at Velocity Agency! Here we say hello to Chase Treadway who works as our newest web developer. Chase hails from Mandeville, Louisiana but has lived all over the place from his time spent as a military brat. Originally he earned a bachelors degree from the University of Mississippi with a focus on Hospitality Management. However closely following his college commencement Chase suffered a Spinal Cord Injury and thus adapted his skillset to better suit a computer based profession. Today, he still lives in nearby Mandeville …