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Velocity Agency’s partnership with Mercedes-Benz of Mobile reflects a shared commitment to craftsmanship, innovation, and storytelling that resonates. Collaborating closely with Ronnie Lamarque and Ronnie Lamarque Jr., we crafted a commercial campaign that reimagined luxury advertising through a local, generational lens — elevating both the dealership and the brand it represents. With a refined cinematic style and custom-composed music, each spot showcased the elegance of Mercedes-Benz while spotlighting the distinct voices of Ronnie Sr. and Jr. Their dynamic presence brought warmth, confidence, and sophistication to a campaign built to inspire.
The campaign extended beyond dealership storytelling, incorporating genuine customer testimonials that spoke to the Mercedes-Benz experience with sincerity and pride. These moments of real connection helped balance the polished visuals with emotional resonance, making the message both luxurious and relatable. From broadcast to digital, Velocity ensured the campaign reached audiences across every platform — consistently delivering on tone, precision, and performance. The result? A bold, sophisticated campaign that reinforced Mercedes-Benz of Mobile as the destination for Gulf Coast luxury.
