Carebacks teams up with Velocity Agency for national press coverage| Velocity Agency | New Orleans

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Velocity Agency teamed up with Susco Solutions to get their new app, Carebacks, national press coverage before this past Memorial Day weekend. Within 24 hours of our first press release, the Huffington Post published this story on their website. Other local news stories followed thereafter. Susco Solutions has been hard at work developing the app, which is already available on mobile browsers and the android market. Carebacks is coming soon to iOS. The app allows users to securely connect their credit card numbers to their profiles, and make donations to those they meet and want to help. The online transaction …

Universal Analytics Reaches Prime Time with Tracking Changes

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Roll out the red-carpet, Google’s Universal Analytics has left beta and has already begun changing the way visits to our devices are tracked. Since the introduction of Universal Analytics in 2012, Google has been hard at work looking at additional means for marketers to track user engagement with their websites to increase conversions. Last week Google, doing what they do best, unveiled a consolidated view for tracking user engagement on separate devices in one easy to see report. How it works? In the digital age, it’s safe to assume that a large part of your target market utilizes multiple channels …

Google’s ‘Shelfie’ Prank Becomes Latest Feature | Velocity Agency | New Orleans, LA

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Following Popularity of April Fools Feature, Google Releases ‘Shelfie’ April Fools: the day for pranksters rolls around every April 1st, evoking joy or dread, depending on whether or not you’re a lover of schadenfreude. Never one to be outdone by others, tech-giant Google launched a salvo of its own pranks last Tuesday. Between transforming Google Maps into an augmented reality game of Pokémon and the invention of the Magic Hand, a device that lets mobile users text and surf the web on their tablets and phones without lifting a finger, the company made a huge splash. “Shelfie” Prank Becomes Permanent …

Domain Authority: Is It Worth the Trouble? | Velocity Agency | New Orleans, LA

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Having your online marketing efforts be successful in 2014 is a big deal. After all, web users around the globe are expected to drop $1.5 trillion this year on their favorite goods and services online. While you undoubtedly understand that great SEO, content marketing, and social media outreach are essential to your success in tapping into that huge revenue stream, you may not have heard about domain authority. If that is the case, you need to become familiar with the concept to start improving your business. What is Domain Authority, and How is It Calculated? To put it simply, your …