Here at Velocity Agency, we know a thing or two about music video production. Music videos, as an art form, are more important now than they have ever been. A significant part of our culture is the consumption of music, art, and entertainment. Velocity understands that because music videos combine these elements into one artistic vision, it makes them an essential piece of our collective visual language. Velocity’s music videos use a wide range of styles and contemporary video-making techniques, including animation, live action, documentary, and non-narrative approaches such as abstract film. Music videos Velocity has produced for clients such as acclaimed rapper G-Eazy and singer Ronnie Lamarque have garnered hundreds of millions of views across a wide range of platforms, both digital and traditional.
With YouTube becoming the second biggest search engine after Google and the most substantial streaming music service worldwide, a great music video has the potential to have exponential reach. To capitalize on this success, many brands today are jumping on the music video bandwagon and incorporating their products into big-name artists’ videos. When Velocity executes your brand’s integration into a music video production, it can improve your consumers’ perception and attitudes towards the brand. It’s not just awareness that increases with exposure. These subtle, or sometimes not so subtle, featuring of brands in music videos and more can also boost brand perception and purchase intent for even greater impact.
Music videos connect an artist and a listener as well as connecting a listener to an audience. If you’re an artist looking to reach a broader audience, Velocity Agency has a qualified production team that will produce a thrilling music video for your music. We explore the collective thoughts, emotions, and experiences that we all share, capture them as moving images, and connect them to brands and artists. With many years of industry experience, our team is well connected and can communicate with experts outside of our company in any aspect of the pre-production, production, and post-production process. Though, with the incredible team at Velocity, it doesn't happen very often.