Layla began working with Velocity Agency as an Assistant Social Media Manager in April of 2017. She graduated from East Carolina University in 2013 with a B.F.A in Music Education and, after studying abroad in Brazil, she realized the power that social media had. She utilized social media to spread awareness about a program she worked with called Musica de Lixo: a nonprofit organization that allows underprivileged youth to learn how to make instruments out of recyclable materials.