The Weekly Absolute #7 – Best Laid Plans

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1) Invest in all things mobile (phones, tablets, phablets; cheaper phones and bigger screens)
2) Spend heavy on marketing (200 million in the US alone)
3) Clog the manufacturing supply chain (for chips and parts used in Apple devices)

*Present day 100 million devices sold and 30% of global market share…you can find unsold iPhones stock piled at your local Leap Wireless.

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