Velocity Agency Is Expanding!

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Velocity Agency Is Expanding!

Velocity Agency is rapidly growing and is in need of another Social Media Manager! If you feel you meet the criteria below, please go to our Careers Page and drop off your resume.

Are you well-versed in social media? Do you love to write and create content? Are you someone who enjoys thinking outside the box? Velocity Agency is looking for a creative, highly-motivated and dedicated team player to be a Social Media Manager.

As a Social Media Manager, you’ll be the voice for many of our incredible clients from a variety of industries. You’ll be responsible for creating and maintaining our clients’ social media accounts across multiple platforms, including: Facebook. Twitter, LinkedIn, Instagram and Pinterest. Additionally, you’ll be managing each client’s online reputation, responding directly to comments and inquiries.

SUMMARY OF DUTIES:

· Administrate the creation and publishing of relevant, original, high-quality content.

· Identify ways to improve existing strategies and content.

· Create content calendars and implement a regular publishing schedule.

· Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.

· Promote content through social advertising.

· Craft email marketing campaigns and blogs.

· Monitor progress through web analytics tools.

· Work closely with the creative team.

SUMMARY OF QUALIFICATIONS:

· Bachelor’s Degree in Marketing, Advertising, Communications or a related field.

· 2-4 years of experience in social media marketing and content development. Agency experience preferred, but not required.

· Excellent verbal and written communication skills

· A keen sense of humor.

Velocity Agency is a growing, fast-paced, full service marketing and advertising agency. We work closely as a team to provide the best work for our clients, and have a lot of fun doing it. The Social Media Manager is part of the Creative Team and reports to the Creative Director.

 

Digital Casino Marketing

velocity Advertising, Market Information, Professional Development, Timeline, Velocity News

Let’s face it, marketing in the ad-saturated world of 2017 is difficult, but marketing a service that depends on people spending money with the risk of seeing no tangible return can seem almost impossible. However, just as the gaming industry has endured various periods of adjustment and difficulty in the past, gaming endures through and with the digital age. In years past, casinos often relied on the flashy styling of their gaming machines complete with graphics and flashing lights. Luckily for the gaming industry, the internet and digital casino marketing are perfectly suited to continue this tradition of flash and glamour.

Nevertheless, it is important for casinos to remember that well designed ads are just as important as bright lights and flashing signs. When we talk about design we are talking about more than just selecting the right color. For example, websites built around certain keywords, ads that are targeted to specific audiences and graphics that convey a point are all a part of an advertising campaigns overall design. In addition to conveying a point, casinos can use online advertising to offer incentives such as giveaways. However if you choose to run such a campaign, always make sure you are clear on your state’s laws as well as all federal laws  and regulations pertaining to online contests and their advertising.

Online casino games have become a booming source of revenue for many companies. Thanks to modern advances in technology, a person can experience the fun of a casino from the comfort of their homes. While this may appear to be a threat to brick-and-mortar casinos, the use of online games also serves as a way of promoting the casino’s brand. Used as a sample, online games can help show gamers all the fun casinos have to offer.

It may be too early to tell what kind of an impact digital casino marketing will have in 2017, but if the past few years indicate anything it’s that the online market is only expected to grow. With the rise of online games, online integration should be understood as part of the path to keeping the glitz of the casino industry alive and thriving.

 

St. Patrick’s Day: A New Orleans Tradition?

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St. Patrick’s Day has been recognized all over the country since 1737, but no place celebrates it quite like Louisiana. On March 17th every year, you’re treated to yet another great opportunity for fun, music, and New Orleans’ most famous form of celebration: parades.

St. Patrick’s Day History

Of course, the New Orleans celebration of the Irish Saint Patrick owes a lot to the original Irish Christians who brought the day with them to the United States. With the festive day taking place in the middle of the restrictive Lenten period since the early 17th century, religious observers were quick to take advantage with a time of lavish feasts and lots of alcohol. From there, it’s easy to tell where the Americanized tradition of our St. Patrick’s Day began. And the day certainly won’t be forgotten anytime soon.

However, in a state that already celebrates a day like Mardi Gras yearly, how does St. Patrick’s Day stick out? With even more parades!

Plenty of Parades

Although St. Patrick’s Day is traditionally held on March 17th, a number of locations hold their parades on weekends in March which the 17th doesn’t always line up with. This year parade goers will have the options to view the Irish Channel parade on March 11th,  and the St. Bernard Irish Italian Islenos Parade on April 1st. It’s practically harder to ignore the day than celebrate it. For the loud, energetic Irish romps, catch the Downtown Irish Club Parade at the French Quarter on March 17th. For a more family-friendly affair, try the popular St. Patrick’s Day Parade on Metairie Road on March 12th. On the actual feast day, you better prepare for an onslaught of umbrellas, flowers, picnics, and plenty of green from beginning to end.

A Fine Catch

Don’t forget, a New Orleans parade is nothing without plenty of beads. That’s right, St. Patrick’s Day offers another time to shout your best “throw me something, Mister” to dozens of festively-colored floats down streets. However, the Irish feast day also includes a bonus gift of cabbages, carrots, and even potatoes as throwing souvenirs. Stay long enough and you may make your own St. Patrick’s Day feast for yourself! Or simply enjoy the company of friends on a great spring day.

For those who miss the spirit and celebration of Mardi Gras, check out the St. Patrick Day parades to remind yourself that the carnival season never truly goes away.

Schedule:

Mar 11

Irish Channel Parade

Magazine Street 1:30 p.m.

 

Mar 12

St. Patrick’s Parade

Metairie Road 12 noon

 

Slidell’s St. Patrick’s Day Parade

Slidell 1:00 p.m.

 

Mar 17

Molly’s at the Market Irish Parade

French Quarter 6:00 p.m.

 

Downtown Irish Club Parade

French Quarter 6:00 p.m.

 

Mar 18

Italian-American St. Joseph’s Parade

French Quarter 6:00 p.m.

 

Mar 19

Louisiana Irish-Italian Parade

Metairie 12 noon

 

April 1

St. Bernard Irish Italian Islenos Parade

Chalmette 12 noon

How Online Casinos Affect Traditional Gaming

velocity Advertising, Digital Innovation, SEO, Timeline, Velocity News

The casino business is a billion dollar industry that has become increasingly popular online. Once famous features such as slot machines and card tables can now be played on mobile devices, no matter the user’s location. With this new market of online customers, the industry seems eager to break tradition to provide new and exciting offers for players.

Thanks to the use of mobile apps, everyday players can download their favorite games with the ability to save game activity as well as money earned. In addition to the connection, casinos also utilize these opportunities to offer free bonuses and prizes for long-term customers or extra purchases in a leveling-up process known as gamification. While the new medium of internet gaming is still a wide and untamed field of endless marketing, casinos continue to evolve around the promotion of their online games.

To expand the range of players beyond pure fans of gaming, some casinos are also taking to the rise of eSports and other games. With a new wave of millennial players beginning to take part in casinos, it’s imperative for casinos to provide attractions that cater to a new crowd. Though we do not yet fully know how eSports will impact casino industry there is reason to be hopeful. eSports events for games such as League of Legends and NBA2K are drawing larger crowds every year to watch players compete for tens of thousands of dollars in prizes and sponsorships. As the popularity of eSports games such as these rises, betting on the outcomes of the matches is becoming more popular, as are smaller competitions where amateurs can compete for cash prizes. The use of eSports represents a new potential edge for casino operators as they expand their audience.

Although online casinos might make brick-and-mortar locations seem obsolete, the effects have proven otherwise. In Atlantic City, gaming analysts saw a 32 percent growth in Internet revenue with a 7.7 percent overall growth in gaming revenue according to a 2016 report. Rather than cause a decline in casino gaming, the increased online presence seems to coincide with a growth in consumer participation. From this evidence, a look into online games can be a good investment for anyone in the industry.

There are plenty of cases of states needing to turn to to the gaming industry to help raise revenue, and online gaming has proven especially helpful in supporting land-based casinos. Until the time when online gaming grows stale, casino-based or otherwise, it is necessary for industry members to recognize the role it plays for the casino industry.

Sherri Eakin

velocity Uncategorized

I have had the pleasure of working with Velocity on two occasions now, and each time was a wonderful experience! A day of work with the Velocity team felt like a fun day out with friends, and the quality of their work speaks for itself. Super creative and professional group to work with!

Sherri Eakin

velocity Uncategorized

I have had the pleasure of working with Velocity on two occasions now, and each time was a wonderful experience! A day of work with the Velocity team felt like a fun day out with friends, and the quality of their work speaks for itself. Super creative and professional group to work with!

Sherri Eakin

velocity Uncategorized

I have had the pleasure of working with Velocity on two occasions now, and each time was a wonderful experience! A day of work with the Velocity team felt like a fun day out with friends, and the quality of their work speaks for itself. Super creative and professional group to work with!

Hanna Aase

velocity Uncategorized

Velocity Agency consists of some great people working there; all good hearted and talented people. Especially Robert, the owner, who did a great job handling me as a client. I was impressed with his ability to make things happen. Thank you!

Hanna Aase

velocity Uncategorized

Velocity Agency consists of some great people working there; all good hearted and talented people. Especially Robert, the owner, who did a great job handling me as a client. I was impressed with his ability to make things happen. Thank you!

Hanna Aase

velocity Uncategorized

Velocity Agency consists of some great people working there; all good hearted and talented people. Especially Robert, the owner, who did a great job handling me as a client. I was impressed with his ability to make things happen. Thank you!