Identifying Your Employer Brand

velocity Advertising, Market Information, Research

Branding is quite arguably the most important aspect of any business, no matter how large or small. A company’s brand goes well beyond just a logo and a slogan. A brand is a promise you make to your customer. With an understanding of your brand, your customer will know what to expect when it comes to interacting with your business or purchasing products and services. Your brand is who you are, who you want to be and what you are perceived to be. That perception is from the eyes of your customers. But what does your brand look like from …

What Internet Privacy Rollbacks Means For Marketers

velocity Market Information

    Online advertising is an $83 billion market – meaning that digital marketing is imperative. Recently, Congress made a decision that is bound to disrupt the internet marketing world. Congress voted to put the brakes on Internet privacy rules set in place by the Obama Administration. The online privacy protections that were set into motion in October 2016 are regarded as revolutionary legislation. And now, the Trump Administration is being given the option to retract these protections. This event presents marketers with a tremendous opportunity, but should they capitalize on it? The doors are opening for marketers (but, really, …

Velocity To Premiere New Products/Services at NIGA Tradeshow

velocity Timeline

The gaming and entertainment industry is one of the most dynamic and rapidly growing industries in the world. Velocity Agency is proud to be a marketing and advertising authority for this industry. Velocity has years of experience working with casinos to help modernize and streamline their advertising and marketing. With the gaming industry growing at such a fast rate, it is becoming imperative for casinos to utilize strategic marketing to define their brand and differentiate themselves from competitors. Velocity Agency has been working hard to create new products and services specifically meant to aid those in the gaming industry, and …