Getting Your Thing To Succeed Using Social Media In 2014

velocity Research, Social Media

It’s been established that if you want your thing to succeed in today’s information based society you must be advertising online and using social media. Online ads and social media campaigns have the ability to target exact demographics and give consumers, businesses, and event planners the ability to interact in a much more powerful and engaging way than traditional forms of advertising like television, radio, and news.  However, choosing which social media sites to utilize has become a very important and often overlooked step in getting your thing to succeed in the social media world.  From the giants of social media like, Facebook, Youtube, and Twitter to sites …

Your Definitive Guide to the Grammys in 2014: The best ways to watch it, The Performers, and the Presenters

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Every year the Grammy’s come and anxiety mounts as artist and fans alike anticipate receiving the one of the most coveted awards in the Music Industry. This year, the Grammy’s will be held on Sunday, January 26th 2014 at 8pm in the Staples Center. However, if you want to watch the entire ceremony, don’t have cable, or only want to view the acts and awards you care about let this page be your guide. The event is always highly watched and therefore has a ton of commercials. If your like most people and don’t want to watch the whole event, …

Leadership 101

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Last week, I traveled to sunny Orange County, California to attend a 5 day conference devoted to Leadership. While I have always considered myself pretty fearless in taking charge in any situation, I also realize that there is always room to grow, and in order to remain competitive, you must constantly work to refine your talents. Lucky for you, I have put together cliffs notes of the top three qualities that define a good leader which were in some way interjected into every lesson taught throughout the conference. While some of these sound like no-brainers, they are actually quite difficult …

Social Media: MythBuster Edition

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Are you still questioning why your business should be on social media?  I can’t tell you how many times I have had this conversation; it is pretty common for small businesses to question why they should be on social media. The main reason is that many can’t understand how social media can truly benefit their business and impact their bottom line. But with 72% of Internet users on some type of social media, your business cannot afford to ignore this communication channel.  In an effort to help you decide whether social media is right for you, I am going to …

Comments on Net Neutrality: The Beginning of the End of the Online American Dream

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The Internet has long been the new Wild West; sure it has its rules, but most rules are broken regularly and innovation is king, not money.  It is the only place where a talented college kid with an idea can topple a giant corporation and become a god overnight. What I have been viewing as the New American Dream. It is the only place where you can create a business for under $100 and where people are free to voice their opinions and succeed at whatever they want, as long as it’s good, which is decided by the public, not …

Velocitiff: A Beats Inspired Story

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I’m a man of simple tastes.  I spend most of my days in my usual routine: I wake up, eat breakfast, read The Advocate, then put on my Beats by Dre headphones and take off to my 8-5 job.  It didn’t occur to me that others don’t share this same experience until I came across a little article on Velocity’s blog yesterday. Let’s get right down to it – I’m an audiophile.  I’ve never worn headphones that cost less than $200.  I’m a New Orleans musician.  I’ve spent some crucial time in the studio with legends such as Ke$ha and …

Beats by Dre: A Tale of Marketing Genius

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Let me get this out of the way up front- I’m no audiophile. I’ve spent more time with my cheap $7 earbuds in my ears than I’d really care to admit. But as unofficial Velocity Agency Music Snob, I’ve also spent my fair share of time with professional quality headphones, listening to music on top-of-the-line studio monitors, and have spent enough time in recording studios to make Axl Rose cringe. And all of that time and knowledge has led me to my most important realization yet- that Beats headphones by Dre are horrible. Maybe not horrible by all counts- I believe …

New Orleans Saints And Fans Witness Believe Banner Fly Over

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On the morning of Wednesday, January 8th, Facebook, Twitter, Saints forums and local news stations started chatter about a banner flying over Metro New Orleans that simply stated “Believe.”   It turned out that local car dealer, Ronnie Lamarque of Lamarque Ford, was behind the sponsorship of the banner. Although the “Believe” banner campaign is part of a larger television campaign for the dealership (currently running through the NFL Saints football season), the idea behind the banner was to bring the community together as one voice and to rally the New Orleans Saints and fans for this Saturday’s game against …

SnapChat: The Myth Of Online Privacy

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If you got into the SnapChat bandwagon on the pretenses that your information was secure, you may have been disappointed to learn that 4.6 million numbers and usernames were leaked last week. SnapChat, silicon’s favorite startup, had taken pride in being a more private and secure alternative to other networks such as Facebook and Instagram. After the hacking, SnapChat tried to downplay the situation causing outrage from a lot of users. In the end, the individuals who claimed to be behind SnapChatDB, explained that they were only putting pressure on the network to fix their security flaws. These flaws had …

Popular Memes of 2013

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Velocity Agency has looked through a year’s worth of internet nonsense and global inside jokes to bring you what we deem the most popular memes of 2013. Read through this quick list of top memes of 2013, and check out our versions of them! Wrecking Ball Miley Cyrus’ music video, Wrecking Ball, inspired thousands of memes, a vine that went viral and various Halloween costume interpretations due to its raunchy nature. Peak search interest: September 8, 2013. Doge Cats, pigs, squirrels, hamsters, bears….Doge. This year’s animal meme goes to a doge. Yes, a doge. This Shiba Inu came  across as …